Retention, acquisition, and expansion of product use by customers are core challenges faced by financial services providers serving low-income people. The Consultative Group to Assist the Poor (CGAP) customer-centric guide explores these challenges and emphasizes strategies and actions that lead to value for the business and for the customer. It offers guidance on how organizations can move toward customer-centric business models.
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INFORMACIÓN
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2017/09/01
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Informe
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133352
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1
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1
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2019/01/07
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Disclosed
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Customer-Centric Guide
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financial service provider