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Mapping of Digital along the Tourism Value Chain (Inglés)

This study aims to map digital technology along the tourism value chain to better understand its current usage, barriers to integration, gaps, and opportunities from destination, business, and consumer perspectives. The mapping assesses both the pre-COVID-19 context and how COVID-19 has changed digital usage. Further, it identifies barriers to digital adoption in the tourism sector, including critical policy, infrastructure/connectivity, incentive...
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  • 2022/01/31

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  • 2024/12/20

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  • Mapping of Digital along the Tourism Value Chain

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